Scholarship programs carry a kind of reputational risk that grant programs to organisations usually do not. The applicants are individuals, often young people, and an opaque selection invites the painful question "why them and not me?" from candidates and their families.
Selection committees frequently evaluate hundreds of students by hand, under time pressure. The practical reality is that it is very hard to apply exactly the same standard to applicant number two hundred as to applicant number two. Tiredness, the order files are read in, and unconscious bias all creep in, even with the best intentions.
The risk compounds when a decision is challenged and the committee cannot show, on a consistent basis, why one student was chosen over an equally strong one. We also see programs expose themselves by leaving criteria vague, which makes every borderline decision a debate.
The teams that run trusted scholarship programs do the following:
They can therefore both defend any individual decision, and demonstrate that the process as a whole was applied evenly.
Consistency and a clear record are ultimately what make a scholarship program credible to the people it is meant to serve.