Nowadays, many companies are launching employee engagement programs within their organizations as part of their CSR policy. Although these programs are well received, there are still some barriers to their success, given that average participation rates tend to be low. This reduces the positive impact such initiatives could have on all stakeholders. What are these barriers and how can they be overcome? Optimy will discuss them with an internationally renowned expert and two CSR leaders during our next webinar, which will take place on September 20, at 4pm.
From corporate giving and team building to individual volunteering activities such as skills-based volunteering, employee engagement programs are becoming more and more popular among companies all over the world.
The success of employee engagement programs is crucial in more ways than one. Companies invest in volunteering or donations programs because they help them retain top employees while also having a positive impact on society. But the figures speak for themselves: employee participation rates remain fairly low to date. The reason for this can be found within a series of challenges, which can be grouped into 4 main categories.
- Challenges linked to employee skepticism
- Challenges resulting from inadequate communication
- Challenges of competing priorities within the company
- Challenges arising from the complexity of these engagement programs
The success of employee enagagement programs is essential to ensure that companies continue to invest in initiatives that are mutually beneficial to all parties involved and to society in general. But how can we overcome these obstacles to increase employee participation and ultimately the positive impact of such programs?
There are several solutions and support strategies to consider. Join us for a 45-minute discussion during which we will look at these challenges in depth, present the RWInstitute’s 'Nudge the good' support program aimed at increasing employee engagement, and draw on the experience of two CSR professionals to learn about industry best practices that will set your programs up for success!